{"id":99378,"date":"2016-07-04T00:00:00","date_gmt":"2016-07-04T00:00:00","guid":{"rendered":"https:\/\/travelstartblg.wpenginepowered.com\/mango-bfg-book-collection\/"},"modified":"2025-11-04T13:53:31","modified_gmt":"2025-11-04T13:53:31","slug":"mango-bfg-book-collection","status":"publish","type":"post","link":"https:\/\/www.travelstart.co.za\/blog\/mango-bfg-book-collection\/","title":{"rendered":"Making a difference with Mango Airlines- the BFG of Book Collectors"},"content":{"rendered":"<p><strong>Books educate, inspire the imagination, foster creativity and stimulate the brain<\/strong>, so in conjunction with the launch of The BFG movie based on the beloved Roald Dahl book you may fondly remember from childhood,<a href=\"http:\/\/www.travelstart.co.za\/lp\/airlines\/mango-airlines\"> Mango<\/a> and partner brands have teamed up with Times Media Films, Penguin Random House and the Nelson Mandela Children\u2019s Hospital Trust to launch an exciting and noble national book drive.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-53991\" src=\"https:\/\/travelstartmu.wpenginepowered.com\/zablog\/wp-content\/uploads\/sites\/5\/2025\/10\/42503_BFG_768x402_Blog_R2_2-e1467624689544.png\" alt=\"Mango Airlines Book Drive\" width=\"700\" height=\"366\" \/><\/p>\n<p>A classic book that has sent millions of little ones\u00a0to dreamland every night since its release in 1982, a book that has made children and adults across the globe fall in love with reading, it seems only fitting that the<strong> launch of Mangos\u2019 book drive coincides with the release of the Steven Spielberg directed movie The BGF<\/strong> \u2013short for The Big Friendly Giant.<\/p>\n<h1>How Can You Help Mango Do Good?<\/h1>\n<p>Beyond the important objective of promoting literacy in local communities, <strong>collected books will be given directly to hospitalised children<\/strong> by the Nelson Mandela Children\u2019s Hospital Trust. Various <strong>Cinemas, Exclusive Books outlets and Mango check-in counters at South Africa\u2019s main airports have become drop off sites for the public to donate any books<\/strong> that might be cluttering up you bookshelves, read once and then forgotten. Brand new our read and enjoyed time and again, all books are welcome and widely appreciated!<\/p>\n<blockquote><p><em><strong>\u201cMango has always placed great emphasis on community engagement,\u201d<\/strong> <strong>says Mango CEO Nico Bezuidenhout, \u201cWhether or not someone has flown with us before, Mango is the airline for all the people and concomitant to that is our ongoing commitment to many projects that we drive.\u201d He adds \u201cWe encourage everyone to drop off a book at any participating cinema around the country or when they travel to pop past our check-in counters and do your bit.\u201d<\/strong><\/em><\/p><\/blockquote>\n<p>Times Media Films, who distribute Amblin Entertainment titles in South Africa, have made screen time available for the initiative as well as engaged with Cineplexes to create collection points. \u201cSouth Africans have always dug in and become involved,\u201d says Times Media Films Independent Films Marketing Manager Christiana Kossioris, and says that she expects the public to be inspired by the campaign. \u201cThe Big Friendly Giant is not only a classic children\u2019s tale but, Steven Spielberg\u2019s translation onto the big screen is simply spectacular.\u201d Kossioris expects the movie to be one of this year\u2019s box office hits. \u201cWhat better vehicle to showcase the partnership between Mango and Times Media Films to benefit the Nelson Mandela Children\u2019s Hospital Trust than one of the biggest movies of the season.\u201d<\/p>\n<p>The Big Friendly Giant opened in cinemas nationally on 1 July 2016 and book drop off points are currently available in all malls with participating cinemas and Exclusive Books outlets, so <strong>get involved like we plan to do and share a book you or your children loved with someone else.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Books educate, inspire the imagination, foster creativity and stimulate the brain, so in conjunction with the launch of The BFG movie based on the beloved Roald Dahl book you may fondly remember from childhood, Mango and partner brands have teamed up with Times Media Films, Penguin Random House and the Nelson Mandela Children\u2019s Hospital Trust to launch an exciting and noble national book drive. A &#8230; <a title=\"Making a difference with Mango Airlines- the BFG of Book Collectors\" class=\"read-more\" href=\"https:\/\/www.travelstart.co.za\/blog\/mango-bfg-book-collection\/\" aria-label=\"Read more about Making a difference with Mango Airlines- the BFG of Book Collectors\">Read more<\/a><\/p>\n","protected":false},"author":16,"featured_media":99380,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_destination_ratings":[],"_destination_review_count":0,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-99378","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-travel","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Making a difference with Mango Airlines- the BFG of Book Collectors - Travelstart Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.travelstart.co.za\/blog\/mango-bfg-book-collection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Making a difference with Mango Airlines- the BFG of Book Collectors - Travelstart Blog\" \/>\n<meta property=\"og:description\" content=\"Books educate, inspire the imagination, foster creativity and stimulate the brain, so in conjunction with the launch of The BFG movie based on the beloved Roald Dahl book you may fondly remember from childhood, Mango and partner brands have teamed up with Times Media Films, Penguin Random House and the Nelson Mandela Children\u2019s Hospital Trust to launch an exciting and noble national book drive. 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