Travelstart is looking for a performance marketing (manager or executive) to help
drive
user growth through Paid Media Channels. As a member of the Performance marketing Team, you’ll be
responsible for helping build and manage campaigns across a variety of digital channels, working with
cross functional teams to support Travelstart’ brands and verticals.
This is an excellent role for candidates that have 3+ years of relevant experience and are excited
about using their skills alongside a strong marketing team to build one of the strongest brands in
Africa and The Middle East Travel space.
Responsibilities
You will:
- Help support acquisition campaigns on offline and online channels including Search, Display,
Mobile
- Manage Social Media advertising using performance goals that drive new user adoption
- Assist in the maintenance and monitoring of reports, budgets, campaign performance, ROI, LTV,
and other channel metrics.
- Use a process of testing to prove hypotheses and recommend performance optimizations
- Use a data driven approach to manage campaigns and derive insights on strategy and performance.
- Help support weekly and monthly reporting of channel metrics, goals, and other KPI’s.
- Monitor web analytics dashboards and key reporting tools, pointing out key areas of importance
- Communicate weekly updates, progress reports, timelines, and results.
- Write creative briefs to define program objectives and KPIs, optimizing campaigns to maximize
ROI.
- Work closely with the other teams and stakeholders to ensure acquisition goals are met.
Qualifications
You Have:
- A Passion for Marketing. You stay up to date on the travel industry, platforms and changes as
they roll out
- A BA/BS degree or equivalent practical experience
- At least 3+ years of related digital and/or Social Media Advertising experienceA strong grasp
of Web Analytics, A/B Testing, and metrics driven (performance) marketingStrong analytical
ability
- Outstanding ability to think creatively, identify and resolve problems.
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
- High levels of integrity, autonomy, and self-motivation.An energetic and willing attitude
- The ability to synthesize complex ideas into actionable recommendations for senior executives
- A hungry, infectious personality: we’re looking for someone determined and able to win
Bonus
- Deep Understanding of Adwords & Facebook
- Experience with Web Tracking and Attribution
- Offline Marketing experience
To apply for this awesome opportunity please send us your CV
to: recruitme@travelstart.com. The reference
for this opportunity is “Performance Marketing - TS Hotels UAE”.
Please insert this into the subject
line of your email application. Any applicants not meeting the minimum requirements will
not
receive a response.
Please note that we reserve to right to amend, freeze the role or not hire. The final
appointment will be at the
discretion of Travelstart. Travelstart is committed to transformation and redressing of
past
inequalities. Our
employment equity
goals will be taken into account in our selection process.
Good luck!